In case you missed it, last week Showtime released the main title sequence for their new show The Affair – which was exciting less because of the show itself (although, it doesn’t look bad) – but because it features new music (the previously unreleased “Container”) by Fiona Apple, a personal favorite. Title sequences are an ever-evolving art, especially in relation to television, which has been and still is pretty formulaic for most shows. The formula runs something like this: A non-identifiable instrumental track runs under rotating clips from actual episodes of the show as the principal players are featured – typically with name and picture – and these run in what is essentially a montage of best moments (think Law & Order, CSI, NCIS, Bones, etc.). As television has evolved in the past several years to take on elements we’re used to seeing in feature length films, you see a creative boost and an appreciation in all aspects of television production and I love it.
Check out the main titles for The Affair, produced by the Thomas Cobb Group.
Here’s the great title sequence for the first season of HBO’s True Detective, produced by Antibody. I really love the use of silhouettes and dual exposure. It reminded me of the Hype Williams-directed Kanye West video for Homecoming, which I love. Dual exposure may be the it thing to do these days, but so far, the results are gorgeous.
The most recent titles for FX’s American Horror Story: Freak Show, produced by Prologue. This show always takes it up a notch – each season, and title sequence, a bit creepier than the one before. I really love seeing how the designers and storytellers approach each new season.
Netflix’s Orange is the New Black is a fascinating sequence and features real, formerly-incarcerated women. Creator Jenji Cohen “wanted a title sequence suggesting the show would tell many incarcerated women’s stories, not just Piper’s.” This one is also produced by the Thomas Cobb Group.
I feel like I have to include the sequence of HBO’s True Blood – it really blew my mind back in 2008 (here’s a fun “Making of“). At the time, I thought they were using vintage footage – but all of it was created specifically for the open. This one was produced by Digital Kitchen.
Any titles grabbing your attention?