Boston Magazine / May 2013 cover / Photographed by Mitchell Feinberg

How cool is the cover of Boston Magazine‘s May issue?

The cover, designed by Brian Struble and Liz Noftle, is excellent and very simply expresses a respectful and hopeful solidarity among Bostonians, as well as communities everywhere.

It looks like the cover will be printed as a poster, with all proceeds to benefit The One Fund. Here’s a little from Boston Magazine‘s John Wolfson on the evolution of the concept:

“We initially settled on the idea of commissioning Marathon-related essays from a number of Boston writers, and then set about brainstorming ideas for illustrating that package of stories. Should we create a photo illustration of a runner’s bib in the shape of a heart? Should we photograph a tattered marathon olive wreath on a black background? Then our design director, Brian Struble, and deputy design director, Liz Noftle, came up with the concept of taking shoes worn during the marathon and arranging them so that the negative space is in the shape of a heart . . . We’d shoot the shoes collectively to form the heart, but we’d also photograph them as individual pairs to illustrate the stories told by the runners in the package.”

The image of the shoes was shot by luxury still photographer Mitchell Feinberg – who also shot the 2006 National Geographic campaign – The Joy of Shoes. The issue is expected on newsstands today – with the individual reflections from the shoe-wearers posted on their website on April 30. Please click the image above to be redirected to John Wolfson’s great article about the cover and what to expect from the issue.


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